WhatsApp Business app
Who is the WhatsApp business suitable for?
Unsurprisingly, WhatsApp Business is a business application aimed entirely at companies. It is designed from the ground up to provide services that can better interact with customers for any business.
The goal of the El WhatsApp business is to provide updates, support, and basically the ability to conduct business directly via WhatsApp (rather than other online sites) via a mobile phone.
In other words, although customers will continue to use the regular WhatsApp application, the business owner or manager will use the WhatsApp business application.
Have you tried it before?
It is indeed possible, albeit on a small scale. If we search the Play Store a little bit, we will find many applications that suit the needs of business users. For example, Uber, which provides online transportation services based on applications, has two versions: Uber for customers and Uber Driver, an application for drivers that provide this service.
It is actually just an interface for terminal services, but for messaging applications that support WhatsApp Business has millions of users around the world, so the coverage is wider.
It is so comprehensive that a separate application is created because you need to provide services to a large number of companies, whether it is a local company, a professional service, a medical institution, or even the government itself.
Main functions of WhatsApp business
First of all, WhatsApp Business is free, which means you can list your business and keep in touch with all customers for free. With a backing, messaging applications that allow you to send messages (traditional but expensive SMS) will soon become redundant
We also have the user base of the messaging client acquired by Facebook, thanks to the fact that we can download whatsapp for free. For a long time, more and more active users have reached millions.
WhatsApp business company
When a company can bombard its customer base with marketing information without having to go to the telecommunications provider, of course, this is a benefit that is hard to ignore. Messaging services, activation, etc. can also be accessed via WhatsApp.
Of course, all of this reduces the cost of sending text messages, but at the same time it is possible to know whether the message from a particular service comes from a verified service provider. Not only that, WhatsApp Business also eliminates the need for small businesses or individual businesses to pay for this service.
Since the service comes from a known source, customers will also benefit from it, and spam can be easily filtered out.
Business information on WhatsApp business
Regarding the standard functions, the business profile on the WhatsApp business helps customers obtain relevant information, such as email address, company's physical address, website or any other description of the company.
These are the natures that will help you build a company on WhatsApp. By becoming a verified company, authenticity can be improved, and it also allows WhatsApp users to know that the company does not intend to deceive them.
communication tools
Another highlight of WhatsApp Business must be related to its integrated messaging tool. As a business, you can establish a quick response to ensure that common questions can be answered quickly.
In addition, you can configure greetings to introduce the company to customers, and even WhatsApp Business allows you to create personalized absence messages for use after get off work or when you cannot provide services to customers immediately.
The application also allows access to statistical messages, from which data can be obtained, which can be used to better understand customers and provide better services, so that business can develop in the process.
Under this premise, the WhatsApp business provides message statistics. This function can provide the owner with a simple measurement of the number of sent messages, sent messages, and read messages. Its purpose is to modify the content of quick response or use it to contact customers Strategy.
WhatsApp Web compatibility
This is another best WhatsApp Business feature because it allows business owners to manage their services online without having to use a mobile application. This function is not as complete as the mobile application, but it is expected that more companies will join in future updates.
What you need to use WhatsApp Business
It is important to mention the prerequisites for running WhatsApp Business due to the way the WhatsApp service is designed. First, you need to have a smartphone compatible with Android (there is currently no version for iOS) and a number that can be registered for the service.
WhatsApp business app company
This number will be the company's official number and will be used every time we interact with customers. The most convenient is that it is a different number, so the most appropriate choice is to choose a new SIM card. The reason is the same as the WhatsApp verification process, because the service only allows the mobile phone number to be linked to a single WhatsApp account.
Therefore, if WhatsApp has used your current number, it cannot be used for corporate account WhatsApp business in the following locations. Now, what about users who only have SIM cards and mobile phones? Well, in this case, it is necessary to transfer the data from your current WhatsApp account to the business profile in WhatsApp Business.
If you want to maintain a personal number related to WhatsApp, unless you have an Android phone that supports dual SIM cards, you will have to go out and buy a second SIM card and buy another mobile device to run the application.
How to configure WhatsApp business?
If you already have a company number that is mainly used for WhatsApp, you need to back up your conversations to cloud storage first. To do this, all you need to do is visit the "Chat" section, then "Chat Backup", and finally click on the "Backup" option.
After that, it is necessary to download WhatsApp Business from the Play Store to install it on the phone. At the end of the installation, WhatsApp Business should be running. The first thing to do is to verify the company’s phone number, which will be the same as the phone number you use for the company to communicate and interact with customers.
After verifying the number, you will have the option to resume the conversation associated with the mobile number. You must set the company name as your username, then go to the "Chat" section and click the menu button to access "Settings".
In the "Business Configuration" section of the "Profile" section, you will have access to several fields similar to business cards so that you can add all the details of the company you want to share with your customers.
After this is done, the basic configuration of WhatsApp Business will be completed, and from then on, you can start communicating with customers, as well as using the messaging tools we mentioned earlier.
WhatsApp business application
As you know, WhatsApp Business currently does not support business search on WhatsApp. This is why the company or business owner must have their contact number and add it to the WhatsApp contacts in order to start interacting with customers or even add to the group.
Although the application may feel a little at the beginning, with integrated messaging capabilities, WhatsApp Business has great potential and can become a very useful tool for companies. Not only that, the addition of WhatsApp Payments should also become a catalyst to make the application more complete.
La can get WhatsApp for commercial applications for free through the Google Play Store. It can only be used with phones running Android 4.0.3 or higher. Its download size is 33MB.
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